IGNOU PGDIMM 2024 Solved Assignment-Post Graduate Diploma in Marketing Management

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Specialized Support for PGDIMM Students

Our resources are specifically designed to support various subjects, including the Post Graduate Diploma in Marketing Management (PGDIMM) offered by the School of Management Studies (SOMS). This program is expertly crafted to develop essential skills for careers in business and management, designed by renowned management experts to align with the latest industry requirements and practices.

Salient Features of PGDIMM:

• Available across India and in selected countries outside India
• Contemporary curriculum with the latest study materials
• Affordable fees
• Flexible learning options

Eligibility:

Any graduate (including Chartered Accountancy, Cost Accountancy, Company Secretaryship) with 50% marks for the general category and 45% for the reserved category as per Government of India rules. Medium of instruction is English.

Programme Details:

Semester I:

• MMPC 001 Management Functions and Organizational Processes (Compulsory, 4 Credits)
• MMPC 006 Marketing Management (Compulsory, 4 Credits)
• MMPM 001 Consumer Behaviour (Elective, 4 Credits)
• MMPM 002 Sales Management (Elective, 4 Credits)
• MMPM 003 Product and Brand Management (Elective, 4 Credits)
• MMPM 009 Retail Management (Elective, 4 Credits)

Semester II:

• MMPM 005 Marketing of Services (Elective, 4 Credits)
• MMPM 004 International Marketing (Elective, 4 Credits)
• MMPM 007 Integrated Marketing Communication (Elective, 4 Credits)
• MMPM 006 Marketing Research (Elective, 4 Credits)

Total Credits: 36

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